The Psychological Triggers Used to Design The Most Successful Fitness Studios.
The Psychological Triggers Used to Design The Most Successful Fitness Studios.
On this week’s episode of the Escape Your Limits Podcast, to conclude our series at Bold 2022 at the MindBody conference, we bring to you a prolific woman who has created an international, full-service fitness design firm with over 200 successful clients across the globe. She was even able to sneak in a male stripper without anyone noticing to one of her studios due to her creating well thought out facilities
From award-winning boutique studios to awe-inspiring gyms to hospitality projects, Barbara Chancey is the visionary behind many of the world’s most beautiful and unforgettable fitness destinations. Regardless of size, scale, or location, each unique project is an exceptional piece of architecture that continuously strays away from the standard facility.
Today she shares:
The sex appeal around her studios which continuously entice people to return
How she designs a studio through the eyes of the attendees and instructors
And how she caters to her employees to help her studios succeed
Matthew and Mo sit down with David Minton, founder of The Leisure Database Company, who produce The State of The UK Fitness Industry Report.
3 Decades of The Olympia, Controversies, Rivalries & Life Lessons.
Shawn Ray is a former professional bodybuilder, 13-time Mr Olympia Finalist and one of the most rebellious and outspoken athletes in the sport.
NYC Fitness Trends, Market Insights & Opinions.
Matthew and Mo are joined by Austin Cohen, Founder and CEO of FlexIt, and Justin Turetsky, part of the founding team and COO of FlexIt.
Consumer Behavior, Fitness Trends & AI Technology.
Matthew and Mo are joined by Ty Menzies, the global CEO of Lift Brands, an international franchise that is parent brand to Snap Fitness.
How AI technology is Shaping the Future of Fitness.
Matthew Januszek and Mo Iqbal are joined by Eric Malzone, founder of The Future of Fitness podcast, to discuss all things AI technology.
Navigating Volatility – Core Health & Fitness CEO – Bryan O’Rourke.
Discussing the current state of the commercial fitness industry, highlighting both volatility and evolution. Bryan O’Rourke, CEO of Core Health & Fitness joins us for the 31st episode of LIFTS with hosts Matthew Januszek, CEO of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks.
How to Cheat Death – Dr Rand McClain.
We are joined by Dr Rand McCain, aka ‘The Longevity Doctor’ to explore whether death is predetermined by genetics or whether we can make informed lifestyle choices that extend health span and override the influence of our genes.
The Future of Fitness – Technology and Trends with John Ford.
This week Matthew Januszek, CEO of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks speak with John Ford, Chief Product Officer at EGYM. John has a vast knowledge of the fitness technology industry; he is a board member of the Fitness Industry Technology Council.
Franchising Challenges in Fitness: A LIFTS Discussion on Xponential’s Issues.
Matthew Januszek, CEO of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks discuss the recent changes at Xponential Fitness.
More Industry Consolidation and the Evolution of Strength Training.
Bruce Smith, Founder of Hydrow, the leading connected rower that brings the on-water experience of rowing straight to your home.
The Pain of Inevitable Change – Innovating for the Future of Fitness.
Matthew and Mo also dive into trends in wellness offerings, industry consolidation, and how brands can better serve evolving consumer needs. Tune in to hear their insights on navigating change and pursuing new opportunities for progress in this dynamic sector.
HYROX365, Global Wellness Economy Report & the Emotional Weight of Body Image.
In this podcast, we discuss our thoughts on the industry post-FIBO, as well as recent headlines making waves within the industry including the launch of HYROX365, findings from The Global Wellness Economy report and the mental and emotional factors associated with weight and body image.