Dr. John Rusin has coached some of the world’s most elite athletes including multiple Olympic gold medalists, NFL & MLB All-Star performers, and professional athletes from 11 different sports.
His innovative pain-free performance programs have been successfully used by over 25,000 athletes, which has gained him the reputation as the go-to industry expert for rebuilding after pain, injuries or plateaus. Dr. Rusin is also the founder of the Pain-Free Performance Specialist Certification (PPSC) that has certified over 8,500+ personal trainers, strength coaches and rehab pros from across the globe in his methods over the past two years.
His expertise in the injury prevention sector of the fitness industry has led him to be one of the most knowledgeable experts in his field.
Throughout our interview, we cover:
How much weight should a person be lifting post recovery & normally.
The journey of being a pain free expert.
Differences between virtual training and in person training.
How in person training is taking over the fitness industry.
Moving on from having a debilitating injury to performing at one’s best.
Finding a form of fitness that is enjoyable yet impactful.
The 7 habits of healthy and effective people.
How someone should build their workout routine for pain free, optimal results.
How to build a bigger butt.
What is the appeal of growing bigger glutes in today’s modern society.
Matthew and Mo sit down with David Minton, founder of The Leisure Database Company, who produce The State of The UK Fitness Industry Report.
3 Decades of The Olympia, Controversies, Rivalries & Life Lessons.
Shawn Ray is a former professional bodybuilder, 13-time Mr Olympia Finalist and one of the most rebellious and outspoken athletes in the sport.
NYC Fitness Trends, Market Insights & Opinions.
Matthew and Mo are joined by Austin Cohen, Founder and CEO of FlexIt, and Justin Turetsky, part of the founding team and COO of FlexIt.
Consumer Behavior, Fitness Trends & AI Technology.
Matthew and Mo are joined by Ty Menzies, the global CEO of Lift Brands, an international franchise that is parent brand to Snap Fitness.
How AI technology is Shaping the Future of Fitness.
Matthew Januszek and Mo Iqbal are joined by Eric Malzone, founder of The Future of Fitness podcast, to discuss all things AI technology.
Navigating Volatility – Core Health & Fitness CEO – Bryan O’Rourke.
Discussing the current state of the commercial fitness industry, highlighting both volatility and evolution. Bryan O’Rourke, CEO of Core Health & Fitness joins us for the 31st episode of LIFTS with hosts Matthew Januszek, CEO of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks.
How to Cheat Death – Dr Rand McClain.
We are joined by Dr Rand McCain, aka ‘The Longevity Doctor’ to explore whether death is predetermined by genetics or whether we can make informed lifestyle choices that extend health span and override the influence of our genes.
The Future of Fitness – Technology and Trends with John Ford.
This week Matthew Januszek, CEO of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks speak with John Ford, Chief Product Officer at EGYM. John has a vast knowledge of the fitness technology industry; he is a board member of the Fitness Industry Technology Council.
Franchising Challenges in Fitness: A LIFTS Discussion on Xponential’s Issues.
Matthew Januszek, CEO of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks discuss the recent changes at Xponential Fitness.
More Industry Consolidation and the Evolution of Strength Training.
Bruce Smith, Founder of Hydrow, the leading connected rower that brings the on-water experience of rowing straight to your home.
The Pain of Inevitable Change – Innovating for the Future of Fitness.
Matthew and Mo also dive into trends in wellness offerings, industry consolidation, and how brands can better serve evolving consumer needs. Tune in to hear their insights on navigating change and pursuing new opportunities for progress in this dynamic sector.
HYROX365, Global Wellness Economy Report & the Emotional Weight of Body Image.
In this podcast, we discuss our thoughts on the industry post-FIBO, as well as recent headlines making waves within the industry including the launch of HYROX365, findings from The Global Wellness Economy report and the mental and emotional factors associated with weight and body image.