LIVE from Beyond Activ NYC - Part 1.
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LIVE from Beyond Activ NYC - Part 1, Fitness Market Trends Including Pilates and Women's Health.
- 1 October 2024
Welcome to the latest episode of L.I.F.T.S. recorded live at Beyond Activ, a leadership, investment and business development event in September 2024.
In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks, talk to four guests from both sides of the fence – the operator and suppliers within the fitness industry:
Adam Sedlack, CEO, UFC Gyms
Jack Daly, CEO, TRX
Jay Worthy, CEO, Myzone
Ashley Mills, Co-Founder & Co-CEO, obé Fitness
Mark Mullett, Co-Founder & Co-CEO, obé Fitness
In this episode, topics discussed include:
- Impact of low-cost gyms setting new price expectations.
- Disciplined growth plans important for sustainability.
- Staying On-Trend with Functional Fitness to Grow Global Brand.
- Focusing on functional strength in line with growing consumer interest.
- Leveraging Wearable Data: The Future of Personalization, Insights and Behavior Change in Fitness.
- The evolution of wearables and increasing role they will play in driving industry growth and health outcomes.
- Opportunities to utilize wearable data through analytics to provide personalized, actionable insights for members.
- Body Literacy and Women’s Health.
- Funding and the economic environment.
- Strategic Partnerships and Future Growth.
