default

ENQUIRE ABOUT THIS PRODUCT.

ClassPass Latest Research Report.

Play Video

ClassPass Latest Research Report - Kinsey Livingston.

Welcome to the latest episode of LIFTS – your bite-sized dose of the Latest Industry Fitness Trends and Stories. 

Today, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks, are joined by Kinsey Livingston, VP of Sales at Mindbody and Classpass. 

This LIFTS episode covers:

  • Overview of the Class Pass annual report and its importance in understanding fitness industry trends.
  • The merger between Class Pass and Mind Body, including the acquisition and service integration.
  • Rise of Pilates as the top workout, with an 84% increase over the previous year.
  • Growth of low-impact training and holistic wellness experiences.
  • Influence of social media on making fitness more accessible.
  • Shift in Class Pass demographics towards older age groups.
  • Tuesday as the busiest day for fitness reservations.
  • Significant increase in body scan bookings and the growing interest in personalized fitness data.
  • Emergence of community-centered activities like soccer, volleyball, and paddleboarding on the Class Pass platform.
  • Future trends in fitness and wellness for 2025.

Subscribe to our Newsletter and receive industry updates direct to your inbox.